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n this three part article, you’ll find many tools that any webmaster can use to monitor your site’s search engine position, and use to increase the visibility of your site in major search engines like Google, Yahoo and MSN.

URL Trends
http://www.urltrends.com/

Most of the coverage I've seen focuses on the ability of UrlTrends to allow you to "View Any URLs Google PageRank, Alexa Rank, Popular Search Terms and Incoming Links".

And that's a great thing, to be able to see all of that from one place. But one great thing missed about this tool are that you can subscribe to changes to the results via RSS -hands off monitoring of your site.

Fagan Finder’s URL Info
http://www.faganfinder.com/urlinfo/

This online gadget is like the Swiss Army knife of site information, giving you one-page access to dozens of pertinent check-ups. But monitoring relevant search engine information like your backlinks, or the cached pages in a search engine are just the tip of the iceberg.

You can use URL Info to check that your HTML code is validated, translate your page, and if you’re a blogger, discover where your site is mentioned in the blogosphere.

Spannerwork’s Spider Simulator
http://www.spannerworks.com/spidersimulator.0.html

Ever wondered what your site looks like to the search engine spiders that crawl the web, looking for information to include in their databases? Go to this page to see what information is seen by the spider and what it skips over.

Spannerworks.com can also help you figure out how to troubleshoot content that seems like it should show up to a spider but doesn’t, with its HTTP viewer. They also have a tool that will analyze your keyword density.

GoRank.com’s Top Ten Comparison
http://www.gorank.com/seotools/

If you’ve been banging your head against the wall in an attempt to figure out why you haven’t hit the top ten results in Google, GoRank.com has a page that can give you important clues to help you figure it out. One of my favorites, the Top Ten comparison report, will scrub the raw data of the top ranking results for a given keyword.

In studying the results, you may find it easier to understand where your own optimization efforts are going wrong. Don’t forget to stop by Google for your API key at http://www.google.com/api as you’ll need it to create your free account.

Search Guild’s Keyword Difficulty Checker
http://searchguild.com/difficulty/

This one’s an old favorite of mine. When you find what you may think is an ideal keyword, before you start tweaking your pages, it’s a good idea to run it through this tester. Using the Google API, it analyzes whether or not a given phrase will be worth your efforts.

You’ll already have to be well-versed in how to find good keywords to plug into the tool, but once you have that nailed, it’s pretty reliable in telling you whether it’s worth your time to target that phrase. If you use flash on your site, check out the flash viewer on their utilities page as well.

In the next article in this series, you can read more about tools specific to Yahoo and Google that will help you track your rankings and study your site.

Correct positioning of your Google adsense ads

Correct positioning of your Google adsense ads can make or break your success with the Google adsense program. Why is this true? Some studies suggest that eye positioning on website gravitate to particular sections of web pages. And if you don’t have the necessary ads in these positions you will not get the clicks.

I talked to countless people that have great traffic, some with 300 to 1000 new visitors a day that say that they only make approx. at max $10 to $20 dollars a month on the adsense program. What a shame. But when I look at their websites the ads are either buried in wording that no one usually pays attention to or the ads are located in positions that just don’t call any attention to their presence.

So were the best locations for you Google adsense ads. Well, I have found the number one best place for the ads are near or in proximity to your main menu. Why near your main menu. Because you know that visitors eyes will and always look for the menu structure of your website. So the common places for placement should be to the top right, the very top under your menu, or the top left. These are the most common locations for you main menu.

But what about the color scheme of the Google adsense ads? Yes, color is very important. You have to make the ads looks as seamless as possible. Here is an example on one of my website http://www.pottery-barn-outlet.com. Here I decided to position the ads at the very top right under my main menu. In direct eye contact. Also, remove the borders; just these two changes will increase your adsense proceeds one hundred percent.

By using these tactics I was able to increase my adsense click through rate significantly depending on traffic level and people's interest.

Take my advice and give it try. I believe you will see a change and hopefully make adsense a more pleasurable experience.



About the author:
Kenneth Elliott is the owner of http://www.marketassociate.comwebsite. He helps real people relize their dream of an successful affiliate experience. Discover why so many have found their ideal business with Kenneth Elliott today.

Secrets Of Adsense: Adsense – When should you use it?

Secrets Of Adsense: Adsense – When should you use it?


Adsense – When should you use it?

 

 

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Google
Adsense – When should you use it?
by: Joanne King


Well I have several sites, some of them I apply the AdSense to; to make a few extra pennies and some of my websites I wouldn’t even dream of placing Adsense to.

For example, I will not use AdSense on a site that I wish to sell one product on, especially my own products. This can take your potential prospects away from what you want them to buy. Why would you risk losing them to your competition or to another site for a few lousy cents? Or dollars if you got the “higher” end priced AdSense ads on your site.

All sites where I am selling a specific product will not have any out going links for me. I want to keep them on my site for as long as possible.

However, I will use AdSense on sites that are more along the lines of “Free Content” websites. Usually these websites I set up, I use directly for making money with AdSense.

What’s interesting with AdSense is that your layout can have a detrimental affect on how much you can earn from using it. Of course testing and re-testing will be your ultimate tool in finding out what works best with your website.

I tend to stay clear of the lay out that looks like Google’s sponsored ads on the main Google website. Everyone identifies these ads as “paid” and not as likely to have as many people to click through them.

Adsense can be a nice little profitable tool if used correctly.

© Joanne King - http://www.joesy.com




About the author:
Get your Free book on “Affiliate Marketing – Quick Start Guide” by visiting http://www.joesy.com.

You are welcome to reprint this article on your website or send to your mailing list however it may not be edited and the link in this bio must stay active. Cheers =)


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